Aurora Mobile’s JPush solution enables CFMOTO to optimize user reach and engagement

Aurora Mobile Limited

SHENZHEN, China, Sept. 22, 2022 (GLOBE NEWSWIRE) – Aurora Mobile Limited (NASDAQ: JG) (“Aurora Mobile” or the “Company”), a leading provider of marketing technology and customer engagement services in China, today announced that it has signed a strategic agreement agreement with Zhejiang CFMOTO Power Co., Ltd. (603129.SS) (“CFMOTO”), a leading manufacturer of motorcycles and motorsport vehicles, to help optimize reach and user engagement with its notification solution JPush smart push.

In the new era of consumers, consumer brands have developed and complemented their ecosystem to not only provide quality products and services to users, but also to leverage effective communication tools and channels to improve user engagement and persistence and unlock the long-term value for users. With the JPush solution, Aurora Mobile will help CFMOTO implement accurate, personalized and intelligent user engagement and engagement capabilities that fully meet user needs in terms of products and social experience.

JPush helps brands improve user experience with accurate, stable and timely push messaging solutions.

The CFMOTO app serves as an intelligent mobile service platform to connect CFMOTO users and vehicles, integrating a number of functions such as driver and vehicle connection, user interaction, customer service and subscription services. It is designed to provide high quality online customer services throughout the entire customer cycle. One of the most appreciated services by CFMOTO motorcyclists is the real-time fault warning. For example, in the static or moving state, abnormal vibrations generated by a motorcycle will be monitored and an alert will be sent to the driver in real time. At the same time, customer service personnel will be alerted by the system to further verify with the driver a potential emergency rescue.

JPush fully supports various operating systems including Android, iOS, HarmonyOS, QuickApp and WinPhone and is compatible with JPush, APN (Apple’s Push Notification Service), FCM (Firebase Cloud Messaging) channels, and system-wide push messaging channels of various mobile device brands such as Huawei, Xiaomi, OPPO, VIVO, Meizu and ASUS. As such, JPush guarantees CFMOTO riders not to miss any safety messages. In addition, JPush quickly integrates SDK notifications in 3 minutes and delivers notifications in milliseconds, protecting the safety of CFMOTO users in a timely manner.

Regarding the large global user base of the CFMOTO app, JPush provides stable and reliable push notification services. During the development phase, JPush performed six main tests, including tests for no-load traffic, no-load power consumption, online reliability, concurrency, service stability and network robustness, and its architecture has proven to be capable of supporting tens of or billions of daily visits. Therefore, JPush offers CFMOTO effective, accurate and customized push notification solutions to offer its users a stable and comfortable interaction experience.

JPush delves into unlocking user value through engaging multimedia users.

To help CFMOTO improve app open rates and user persistence, JPush provides various message templates in different types and formats, including 9 message types such as custom messages, rich media messages, in-app reminders, short messages and gated messages and diversified formats such as notification bar, large text, large image, notification drawer, full screen notification, feed, pop-up and custom formats.

These built-in templates can be quickly and flexibly applied in various messaging scenarios in the CFMOTO app, including marketing event messaging, to increase user interest. For example, messages that combine text with pictures or short videos about motorcycle events or new motorcycle test drives are more attractive than simple text messages, and fence messages help motorcycle drivers easily find motorcycle shops or inns CFMOTO.

Behind JPush’s strong service capabilities is Aurora Mobile’s commitment to helping businesses establish an intelligent and close connection with their customers and become the most valuable business service provider. Moving forward, the Company will continue to explore new opportunities in the field of customer engagement with new products, services and technologies, helping companies to reach and engage multi-channel smart users at low cost and high efficiency.

About Aurora Mobile Limited

Founded in 2011, Aurora Mobile (NASDAQ: JG) is a leading provider of marketing technology and customer engagement services in China. From its inception, Aurora Mobile has focused on providing stable and efficient messaging services to enterprises and has grown to be a leading mobile messaging service provider with its advantage of being the first move. With the growing demand for customer coverage and marketing growth, Aurora Mobile has developed forward-thinking solutions such as Cloud Messaging and Cloud Marketing to help businesses achieve omnichannel reach and customer interaction, as well as AI solutions and marketing technologies. based on big data to help the digital transformation of businesses.

For more information please visit https://ir.jiguang.cn/

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made pursuant to the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terms such as “will”, “expects”, “anticipates”, “future”, “means”, “plans”, “believes”, “esteems”, “confident” and similar statements. Among other things, the Business Outlook and management quotes in this announcement, as well as Aurora Mobile’s strategic and operational plans, contain forward-looking statements. Aurora Mobile may also make oral or written forward-looking statements in its reports to the US Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written material, and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including without limitation statements about Aurora Mobile’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statements, including but not limited to the following: Aurora Mobile’s strategies; Aurora Mobile’s future business development, financial condition and results of operations; Aurora Mobile’s ability to attract and retain customers; its ability to effectively develop and commercialize data solutions and to penetrate the existing market for developer services; its ability to transition to the new advertising-based SAAS business model; its ability to maintain or enhance its brand; competition with current or future competitors; its ability to continue to have access to mobile data in the future; laws and regulations on confidentiality and data protection; general economic and business conditions globally and in China and assumptions underlying or relating to the foregoing. Further information on these and other risks is included in the Company’s filings with the Securities and Exchange Commission. All information provided in this press release and attachments is as of the date of the press release and Aurora Mobile undertakes no obligation to update such information, except as required by applicable law.

For more information, please contact:

Aurora Mobile Limited
Email: ir@jiguang.cn

Christensen

In China
Mr. Eric Yuan
Phone: + 86-10-5900-1548
Email: eyuan@christensenir.com

In U.S
SM. Linda Bergkamp
Phone: + 1-480-614-3004
Email: lbergkamp@christensenir.com

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